Veale Entrepreneurship Institute (VEAL)

VEAL 333. Innovation and Entrepreneurship: Concepts and Practice. 1 Unit.

In this course, students will learn about Innovation and Entrepreneurship (I&E) assets and frameworks. Entrepreneurship is a persevering and passionate focus on bringing an idea from discovery to scale: creative ideation, managing resources, derisking investment, accelerating growth and ultimately creating value. Students should leave the course with a clear understanding of Innovation and Entrepreneurship concepts and practices, prepared to identify customer and market needs, and able to craft an effective value proposition. Concepts learned and skills developed can be applied to starting a new company or creating a new opportunity within an existing enterprise. Open to Veale Snyder Fellowship Students.

VEAL 334. Startup Lab. 3 Units.

Startup Lab is a hands-on course where you will go from idea to prototype to startup pitch. This is not a traditional lecture course--it is a working studio where teams learn the basics of user-centered-design, product strategy, and prototyping, to take new ideas or existing early-stage companies and shape them into competition-ready pitches through rapid cycles of customer discovery, prototyping, testing, and refinement. This course is open to Veale Snyder Fellowship students. Counts as a Local & Global Engagement course.